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“Offering this program allows students to graduate with a certificate or an associate degree with a concentration in management and now the AMA-CPM® credential to increase marketability and job attainment.”
—Assistant Professor - Business Administration, Kinnari Bhavsar,
Riverside City College
Students are seeking new pathways beyond traditional college degrees—including skill-based learning and alternative credentials.
Students expect their education to facilitate getting a job Students expect their education to facilitate getting a job (i)
Employers look at job-related competencies more than grades and GPA when screening applicants (ii)
Managers report not receiving any training at all (iii)
As colleges are seeing historic drops in applications for undergraduate students, fewer international students returning after the pandemic and more students transferring mid-degree, the answer to this question is fundamental to future growth.
BUCK THE TRENDS: Learn 5 of the top strategies schools are using to get an edge.
AMA Higher Ed+ is the preferred partner to help you develop an academically vetted curriculum and shape a more skilled workforce. Harnessing our curated, competency-based curriculum provides applicable content in crucial business areas.
Integrate career-ready content within your existing curriculum or offer as stand-alone programs and support your students success.
Professional Effectiveness—Communication, Emotional Intelligence, Presentation Skills
Relationship Management—Coaching for Performance, Collaboration, Conflict Management, Delegation, Influence, Motivation
Business Acumen—Customer Focus, Financial Acumen, Managing Projects, Talent Management
Analytical Intelligence—Critical Thinking, Managing and Mastering Data
AMA-CPM provides students with a set of recognized criteria to validate their qualifications and advance their careers. The framework identifies the skills and behaviors necessary for leaders at all levels.
These proficiencies also sync with career-ready competencies identified by the National Association of Colleges and Employers (NACE), and studies demonstrate they are in high demand.